Guideline 2.3.1 - Performance We discovered that your app contains hidden features._the app may contain hidden features, functionality

2020年7月2日 上午9:00

发件人 Apple

Guideline 2.3.1 - Performance

We discovered that your app contains hidden features. Attempting to hide features, functionality or content in your app is considered egregious behavior and can lead to removal from the Apple Developer Program.

Specifically, your app encourages users to watch ads or perform marketing-oriented tasks, which is not appropriate for the App Store.

If you feel that we have misunderstood how your app functions and that your app is compliant with the App Store Review Guidelines, please reply to this message in Resolution Center to explain how this feature works.

The next submission of this app may require a longer review time, and this app will not be eligible for an expedited review until this issue is resolved.

Next Steps

- Review the Performance section of the App Store Review Guidelines.
- Ensure your app, as well as any third-party code and SDKs implemented in your app, are compliant with all sections of the App Store Review Guidelines and the Terms & Conditions of the Apple Developer Program.
- Revise or remove the hidden features from your app. Once your app is fully compliant, resubmit your app for review.

Submitting apps designed to mislead or harm customers or evade the review process may result in the termination of your Apple Developer Program account. Review the Terms & Conditions of the Apple Developer Program to learn more about our policies regarding termination.

拒绝原因千千万，2.3.1占一半。

自2021年开始，苹果的other逐渐转移到以2.3.1的方式拒绝了。

大概就是说：

1.你有市场导向的任务，鼓励用户看广告；

2.你有色情的内容，可能误导用户；

3.你有支付的方式进行了隐藏；

4.你有股票，金融等业务；

5.你可能有地方隐藏；

6.你没有隐藏我先忽悠一下你。